City New York
Size 6,345 Sq Ft
Team Neil Bartley, Dan Kretchmer, Rita Radley, Nikki Hall, Tova Schachter, Olivia Ward
Photographer Garrett Rowland
News from Iceland
fuboTV recognized that when New Yorkers on the subway gathered around an iPhone to cheer for Iceland in the World Cup, old patterns of sports viewing were changing and with them, traditions of broadcasting. O+A’s design embodied those changes: cosmopolitan in the broadest sense, attuned to the hourly movement of drama, committed to the journalist’s ethic of getting there first. The space was as lean and stripped of clutter as a champion athlete stripped of body fat.
But the design also embraced the basic New York media values of being everywhere and covering everything. A giant broadcast monitor with a game in progress somewhere in the world provided the focal point of the space and a 24/7 reminder of the company’s mission. The naming convention used to distinguish phone rooms and meeting spaces incorporated FIFA football teams—Arsenal, Real Madrid, Manchester United—a nod to fuboTV’s (and New York City’s) international orientation.
Prepping for an Upset
Pulling it all together, O+A’s designers fielded their team of high-end finishes, vivid wall graphics, dramatic lighting and trim, easily moveable furniture to make this office an unexpected contender among the plush, but sluggish broadcasting companies that surround it.